News

With an eye toward future growth, blockchain project Centric invested in the .com domain name to enhance the brand’s position in the marketplace.

London, UK. April, 04 2021—Adding to recent positive developments for blockchain and cryptocurrency project Centric, Chief Executive Officer Joel Clelland, announced today the company acquired the top-level domain, Centric.com. 

Calling the news “phenomenal,” Clelland said the six-figure deal closed on Saturday, after several days of private negotiations. The domain will direct to Centric’s website next week. 

Centric Foundation kept a close eye on the domain since the project’s inception. Until now, the price tag prevented the team from taking action. 

Clelland called the acquisition “an important investment in the Centric brand and identity.” Those who learn about the project will naturally look for Centric.com, and now they will now land in the right place. Search engines will also be more likely to direct Centric seekers to the official website. 

“With the price of CNS climbing, the team saw this as our chance to grab the domain before it was too late,” said Clelland. “If we waited for Centric to become more well-known, we could face a seven-figure plus investment. It made sense to do this now—before we explode.”

Once the domain connects to the website, the previous centric.com and centric.com domains will forward to Centric.com.

“We are Centric,” said Cellland. “And now we are Centric.com, too. How exciting is that?”

Learn more about Centric and how it’s solving the adoption and volatility issues of cryptocurrency. 

About Centric 

Centric was conceived with the vision of one day replacing traditional fiat currencies. Blockchain technology will enable a more transparent world and we believe our innovative approach to achieving widespread adoption long-term sets Centric apart from other cryptocurrencies today.

We believe the largest obstacle to the mass adoption of cryptocurrencies is price volatility. Cryptocurrencies, unlike fiat currencies, do not have a central bank to implement monetary policy focused on stabilizing purchasing power. Thus, changes in demand induce massive price fluctuations. The decentralized model to price discovery has made the majority of existing cryptocurrencies nothing more than stocks or commodities, valued on psychology, traded on unregulated stock markets, and susceptible to manipulation. The lack of price stability has prevented credit and debt markets from forming because volatility incurs a premium.

While the rest of the industry focuses on transaction throughput and smart contracts, we focus on solving price stability to realize the economic capabilities that the blockchain enables.